How to Create Complementary Products and Services
(Nurhafihz (BBA, Marketing) is the guest writer for abangabu.com for Marketing Mondays) Perhaps the greatest line in marketing is this: “Do you want to have fries with that…?” This is the art of upselling, and today I will share with you the idea of creating complementary goods and services. Complementary products and services are things … [Read more…]